Operator: FENGHAN LIMITED

Registered Address: RM 1D 2/F, FU TAO BUILDING, 98 ARGYLE STREET, MONG KOK, KLN, HKSAR

Official Website: https://fenghanltd.com/ (hereinafter referred to as “the Website”)

Contact Email: service@fenghanltd.com

This Privacy Policy (hereinafter referred to as the “Policy”) explains how FENGHAN LIMITED (hereinafter referred to as “we”, “us”, “our”) collects, uses, stores, protects, shares and processes your personal information when you access, browse our Website, place orders, contact our customer service, register an account or engage with any of our products and services (collectively referred to as the “Services”). This Policy applies to all visitors, retail customers, wholesale partners and other users (collectively referred to as “you”, “your”) of the Website and our Services.

We strictly comply with the personal data protection laws and regulations of the Hong Kong Special Administrative Region (HKSAR), and are committed to protecting the security and privacy of your personal information. By accessing or using our Website and Services, you acknowledge that you have read, understood and agreed to the terms of this Policy. If you do not agree with any part of this Policy, please immediately cease using our Website and Services.

1. Information We Collect

We only collect personal information that is necessary for providing and optimizing our Services, and the information collected falls into two main categories: voluntarily provided information and automatically collected information.

1.1 Personal Identifiable Information (Voluntarily Provided)

When you interact with our Website or Services, you may voluntarily provide us with the following personal identifiable information to complete transactions, receive support or access exclusive features:

  • Contact Details: Full name, email address, phone number, shipping and billing address;
  • Account Information: Username, password and other registration details for wholesale or member accounts;
  • Order & Transaction Information: Product selections, order quantities, payment details (we do not store full payment card information, which is processed by secure third-party payment providers), order history and delivery preferences;
  • Communication Information: Content of emails, messages or forms sent to us for inquiries, after-sales support or cooperation proposals.

1.2 Non-Personal Identifiable Information (Automatically Collected)

When you browse our Website, we may automatically collect non-personal information through cookies and similar tracking technologies to optimize user experience and Website performance, including:

  • Device & Technical Information: Device type, browser type, operating system, IP address (used solely for regional service optimization and anti-fraud verification), access time and referral source;
  • Browsing Behavior: Pages viewed, product categories browsed, time spent on the Website and click-through data.

This information is collected in an aggregated form and cannot be used to identify you personally.

2. How We Use Your Information

We collect and use your personal information only for legitimate, specific business purposes, and will not use your information for any unauthorized or unlawful purposes. The main uses include:

  • Process, fulfill and track your orders, including payment verification, shipping arrangement and delivery notification;
  • Respond to your inquiries, provide after-sales support, and resolve order-related or product-related issues;
  • Manage your registered account, verify your identity and maintain account security;
  • Optimize Website functionality, improve product quality and enhance user experience;
  • Send important notifications regarding orders, service updates, policy changes or promotional information (you may opt out of marketing communications at any time);
  • Comply with legal obligations, prevent fraudulent or illegal activities, and protect the legitimate rights and interests of our company, users and third parties.

3. Sharing of Personal Information

We do not sell, rent or lease your personal identifiable information to any third party for commercial purposes. We may only share your information with trusted third parties under the following limited circumstances, and require such parties to comply with strict confidentiality and security obligations:

  • Authorized Service Providers: Third-party partners that assist us in operating our business, including payment processors, logistics carriers, email service providers and Website hosting platforms; these parties only access information necessary to perform their services and are prohibited from using it for other purposes;
  • Legal Compliance: Disclose your information as required by applicable laws, regulations, court orders, government subpoenas or other legal requirements;
  • Business Transfers: In the event of a merger, acquisition, asset sale or other business restructuring, personal information may be transferred as part of the business assets, with prior notice to users;
  • With Your Consent: Share your information with third parties only when you have explicitly provided written or electronic consent.

4. Storage and Protection of Personal Information

4.1 Information Storage

Your personal information is stored on secure servers located in regions with adequate data protection standards, primarily within the Hong Kong Special Administrative Region. We retain your personal information only for the period necessary to fulfill the purposes for which it was collected, or as required by applicable laws and regulations. Once the retention period expires, we will securely delete or anonymize your information.

4.2 Information Security

We implement reasonable and robust technical, administrative and physical security measures to protect your personal information from unauthorized access, use, disclosure, alteration, damage or loss, including:

  • Encryption technology (SSL/TLS) for secure data transmission;
  • Restricted access to personal information, with only authorized staff having access to necessary data;
  • Regular security audits and system updates to prevent security breaches;
  • Secure storage and backup of user data to prevent data loss.

Please note that no data transmission over the internet or electronic storage system is 100% secure. While we take all reasonable precautions, we cannot guarantee absolute security of your personal information.

5. Your Rights Regarding Personal Information

In accordance with the personal data protection laws of the Hong Kong Special Administrative Region, you have the following rights regarding your personal information held by us:

  • Right of Access: Request to access and obtain a copy of your personal information;
  • Right of Correction: Request to correct inaccurate or incomplete personal information;
  • Right of Deletion: Request to delete your personal information under applicable legal conditions;
  • Right to Restrict Processing: Request to restrict the processing of your personal information;
  • Right to Opt Out: Opt out of receiving marketing or promotional emails at any time by following the unsubscribe link in the email or contacting us directly;
  • Right to Data Portability: Request to transfer your personal information in a machine-readable format (where applicable).

To exercise any of the above rights, please submit a written request to our email: service@fenghanltd.com. We may verify your identity to prevent unauthorized requests, and will respond to your request within the time frame required by applicable laws.

6. Cookies and Similar Technologies

Our Website may use cookies and similar tracking technologies to enhance your browsing experience, remember your preferences, analyze Website traffic and optimize our Services. Cookies are small text files stored on your device when you visit the Website.

You can adjust your browser settings to block, disable or delete cookies, but please note that disabling cookies may affect the normal functionality of certain parts of the Website, such as account login and shopping cart features.

7. Third-Party Links

Our Website may contain links to third-party websites or services that are not operated or controlled by us. This Privacy Policy does not apply to such third-party platforms, and we are not responsible for their privacy practices, content or security. We recommend that you review the privacy policies of any third-party websites you visit.

8. Children’s Privacy

Our Website and Services are not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a minor without parental or legal guardian consent, we will immediately delete such information.

9. Updates to This Privacy Policy

We reserve the right to update or revise this Privacy Policy at any time to reflect changes in our business practices, service terms or applicable laws. The revised Policy will be posted on this page with an updated Effective Date, and we encourage you to review this Policy periodically. Your continued use of our Website and Services after the revised Policy is posted constitutes your acceptance of the updated terms.

10. Contact Us

If you have any questions, concerns, complaints or requests regarding this Privacy Policy or our handling of your personal information, please contact us through the following channels:

Email: service@fenghanltd.com

Corporate Address: RM 1D 2/F, FU TAO BUILDING, 98 ARGYLE STREET, MONG KOK, KLN, HKSAR

We will review and respond to your inquiry promptly, and strive to resolve any issues in a timely and satisfactory manner.